Stratus Marketing Communications and Programs
Connecting marketing strategies and creativity in the high tech world.
The Stratus philosophy is simple - great marketing communications are nothing more than engaging people in a way that's meaningful to them. It's about communicating solutions, not product specs. It's about connecting with true customer needs, not "speeds and feeds" - whether it's through words, music, or pictures or on television, radio, in print, or via the Internet.
What truly makes Stratus unique is that we understand the nuances of communicating in technology industries, including with technology customers, channels, partners, and press. In addition, business to business customers differ greatly from consumers in their needs and requirements. All of these audiences make up the unique market dynamics of the technology ecosystem and all require distinct value propositions.
We believe the marketing mantra of breaking through the clutter is more complex than simply creating messages that entertain, shock or are merely "hip" for the sake of being hip. To us, it means looking for marketing solutions outside the box. Strategic concepts that build brands. Sales promotions that drive volume. Tie-ins with compatible marketing partners that leverage the strength of both. Public Relations that create buzz. Events that forge complementary bonds between you and your users. Channel Programs that create true partnerships and sales advocates through the entire distribution chain. Internet programs that engage potential customers and generate evangelists. Today's global tech leaders could go anywhere to get agency services. But they come from all over the world to get it from Stratus. So what can we do for you?
Marketing Services Capabilities:
- Account & Promotion Management
- Advertising & Marketing Strategy
- Public Relations & Publicity
- Promotional marketing and fulfillment
- Channel marketing and programs
- Media Planning, Buying & Analysis
- Creative Development & Copywriting
- Collateral Design & Production
- Trade Show Exhibit Design & Production
- Web Site Design & Development
- Internet Marketing & Media
- Research Analysis & Supervision
- Direct Mail & Response Management