People
Brian Critchfield, Associater
Boise, ID
Professional Experience
- Word-of-Mouth Marketing
- Online Marketing
- Strategic Planning
Brian is a national expert on word of mouth marketing, marketing strategy, and online marketing. He has over 13 years of marketing, sales, and business development experience. He has been instrumental in launching and building several organizations in the retail technology, mobile technology, professional services, and food industries. His accomplishments including launching and building sales forces, building sales channels, launching new divisions, developing manufacturing relationships, re-branding and re-positioning companies, and helping major technology firms launch products and develop go-to-market strategies. Recently, Brian served as the President and Chief Strategist at a successful, Boise-based word-of-mouth marketing firm. In 2005, Brian was awarded the Accomplished Under 40 award which recognizes the top 40 business leaders in the state of Idaho under the age of 40. He holds a BBA degree in Marketing from Boise State University and is completing his MBA through the Thunderbird School of Global Management.